well i'm now, somewhat, retired (thank goodness), but i always believed in finding a niche and exploiting it. i also believe, after having experienced both extremes, it's better to be a big fish in a small pond than a sprat in the ocean - i found my skills much more in demand, and more lucrative when i left the city and set up shop in a rural area, which i had intended simply retiring to it 20+ years ago ;-)
i'm sure there's a great many people around who can point you in better directions, but from where i am, certain skills are in demand - property photography, animal 'portraiture' for auctions and sales, and let's not forget corporate style talking heads for websites, or approaching local personalities for web blogs, etc...
i haven't mention graphic design, etc., simply because in my recent experience, unless you're exceptional, and recognised as such, i can post a job on freelancer.com and have a myriad of artist supply excellent work for the cost of a business lunch. sad times indeed.